Rutter supports the ability to fetch commerce metrics from a commerce connection. This can be used to compute metrics such as Total Revenue without additional engineering work.
If you need a metric that is not currently supported, please contact us directly. We're happy to build new metrics as needed.
The metrics supported are listed below, along with the formula used to compute them:
| Commerce Metric | Metric Name (Used as Param) | Formula |
|---|---|---|
| Total Revenue | total_revenue | Sum of all order totals in a month |
| Total Orders | total_orders | Count of all orders in a month |
| Active Customers | active_customers | Count of all distinct customers who placed an order in a month (Note: Does not include customers who don't sign in) |
| Refund Rate | refund_rate | Sum of all refunded orders in a month / Sum of all orders in a month |